Various brands are also finding that using music in their ads cultivates a closer relationship with users.

The post Study shows TikTok really is where music starts – 75% of its users discover new artists via the platform appeared first on MusicTech.

Be the first person to like this
Similar news
How smart is Sonible’s new EQ plug-in? We don our tweed jackets and reading gl...
02 June, 09:47
Having turned the iconic Minimoog into software gold, Softube has now set its ...
03 June, 07:00
These are the ten best Black Friday deals on studio accessories, including mic...
24 November, 14:21
Creative independence, musical authenticity, and music in remote places – the ...
27 October, 08:00
Yamaha says all prototypes shown in their collection were built to work and ca...
08 August, 06:04
These powerful earbuds may cost less than the leading models – but you'll be s...
11 March, 09:55
A tribute to his father, Kenny Beats’ LOUIE bursts with meaning and sublime be...
24 November, 15:39
The National Institute of Design in Ahmedabad, Gujarat, has released the compi...
10 October, 10:42